Ashley and Josh Claussen know what it’s like to shop for youngsters.
As the parents of three children under the age of 3, they discovered consignments shops specifically targeted for the younger market.
On June 1, they opened their own consignment shop in Waupaca. It is called From One Mother to Another and is located at 1439 Churchill St., in the strip mall on the corner of Churchill Street and Apple Tree Lane.
“We knew if we had the need for it, we were not the only ones,” Ashley said.
They spent about a year working on a business plan before opening their store.
“We started collecting clothes, as we called it,” she said. “They were all in our spare bedroom.”
Their inventory began with the clothes that their own children had outgrown, as well as items from two of Josh’s cousins. “Between the three of us (families), we have eight kids,” Ashley said.
At their resale shop, customers will find clothing that ranges in size from infants to size 14/16 for the tween and teen crowd. They also sell maternity items, books, toys, games, shoes, strollers, pack and plays, high chairs and car seats. Baby furniture comes and goes quickly.
She said they try to center on interactive and learning toys and, when it comes to movies, if it wasn’t something she would want her own children to watch, she would not promote it to other families.
Before opening, the Claussens did a lot of research online.
“The biggeset thing,” Ashley said, “was finding a name no one else was using and depicting our business from the name. We knew there was a need for it in the community.”
In fact, that is something they hear often from those who visit the store. Customers come from throughout the area.
From One Mother to Another is open 10 a.m. to 6 p.m. Tuesday through Friday, and 10 a.m. to 4 p.m. Saturday. People can stop in with items for the store or call 715-258-2786 to make an appointment.
They accept clothing from all seasons all year, but the percentage of cash or in-store credit that is received for the items changes based on whether it is in season or not.
Ashley said items not accepted for resale can be donated to their monthly quarter sale. What does not sell will be donated to the Pregnancy Information Center in Waupaca.
Up until starting the business, Ashley was a stay-at-home mother. “It’s nice to be able to do something,” she said.
Josh said the average price in their store is $1.99. “We have three kids,” he said. “We know how much it is to buy clothes.”