United Country Real Estate recently announced United Country – Udoni & Salan Realty Group was the No. 1 real estate office in the company’s Wisconsin network for 2012.
The office, which is owned by Joe Udoni and Scott Salan, was also ranked as the No. 22 franchise in United Country’s international network of almost 550 offices for the year.
“It’s great to see an office that serves a community of just over 6,500 people achieve such a high ranking,” said Dan Duffy, chief executive officer of United Country Real Estate. “It proves our model of specialized marketing is working in rural areas. Joe and Scott’s team has combined their expertise and experience with our marketing program, putting top-notch customer service, national advertising and advanced technology to work for them.”
Salan attributes their success to hard work by their team of professional Realtors who fully leveraged the United Country specialty marketing program.
He also points to a steadily improving local economy and low interest rates.
“Market conditions helped bring buyers back into the real estate market,” Salan said. “Our website allows buyers to easily search for their lifestyle real estate with categories such as hobby farms, agricultural land, hunting, waterfront homes, river property and log houses. These specialty searches drove Internet traffic and buyer leads to all-time highs in 2012.”
Udoni said he has seen a steady increase in the number of waterfront home and recreation real estate buyers reentering the market.
“It was a record year in our lake home sales on the Chain O’ Lakes and surrounding lakes in our market area,” Udoni said. “The measurable increase in sales of these types of properties indicates buyer confidence in the market and favorable conditions for them. The dream of owning a getaway property from a waterfront home to recreational hunting land is still a goal of many Americans, and now is the best time to make that goal a reality. We are seeing a greater sense of urgency in today’s buyers as they recognize market conditions are favorable. They know the time to buy is now.”
The Udoni & Salan Realty Group sees 2013 as a turnaround year for positive growth due to local market conditions and increased qualified Internet leads from United Country’s focused specialty marketing program.
The United Country team includes Lori Verhalen, Roger Bricco, Bill Haider, Brian Shambeau and Roberta Spanbauer.
Their local experience and expertise, along with worldwide marketing and innovative Internet strategies, have kept them in the top 5 percent of United Country’s offices since opening in 2005.